Content is king and marketing strategy is the kingdom. I’ve built my career on innovative ideas backed up by rock solid strategy. I’ve seen how putting in hard work behind the scenes allows for creative flourishing in the spotlight.
Working in-house for a B2B startup, a B2B marketing agency, higher ed, and consulting for small businesses has given me a breadth of experience in marketing to different audiences with a wide variation in size, scope, and budget.
I’ve taken that experience into B2B tech for the past several years to scale a system integrations company into a global brand and the largest in its category. Below is a solid representation of my skills, areas of expertise, and a few case studies to highlight key moments.
Case Studies & Examples
Skills
Marketing Strategy
Case Study: Applied Software, Graitec Group